WHO WE ARE
Located in Atlanta, GA, New Uniform is a team of experienced designers, brand planners, developers and writers that shape and impact brands.
Since 2008 we’ve delivered big agency thinking without big agency overhead.
WHAT WE DO
- Brand Strategy & Positioning
- Visual Identity Design
- Brand Guidelines
- Taglines & Copywriting
- Print Collateral & Campaigns
- Out of Home / Billboard
- UX (User Experience Design)
- Website Design & Development
- Content Management Systems
- Email Marketing Strategy & Design
- Banner / Display Campaigns
- Full Service Video Production
- Apparel Design
We work directly with brands and partner with agencies.
JOSH MURPHY | MANAGING PARTNER
A place for everything and everything in its place. That’s pretty much how Josh approaches work & life. Josh brings over 15 years of experience building clients’ brands and businesses through design.
Prior to co-founding New Uniform in 2008, Josh worked as the Design Director and Head of Interactive at Fitzgerald+CO where he designed and managed branding, print and digital projects for Srixon Golf, LongHorn Steakhouse, Coca-Cola, Aflac, Aruba Tourism, Black & Decker and Georgia Power. Josh is an Ithaca College and Portfolio Center graduate.
DAVID MAC CARROLL | MANAGING PARTNER
David has worn many creative hats during his 15 years in the business including: art director, web designer, and lead interactive developer. David’s been responsible for concept, art direction and production of television, print and web campaigns for brands such as Aruba, Coca-Cola, Durex, Georgia Lottery, GMAC Auto Insurance, Time Warner Cable, Crowne Plaza Hotels and Arby’s.
DMAC IN FIVE:
3. Punk Rock
5. The Outdoors
KALIB MOORE | DESIGNER
Kalib believes that design influences us in ways we are not consciously aware of. This idea has resonated with him throughout his design career and, acts as a catalyst for him to create work that pushes change in the world.
His journey began when he earned his Bachelor of Fine Arts from Georgia State University where he concentrated on Graphic Design . After graduation, Kalib worked at Matchstic where he helped organize Atlanta’s Creative Mornings’ events. Kalib’s work enables him to continue to fuel his passion for illustration, printmaking, branding and the local art community.
SAM RHUE | DIRECTOR OF BRAND STRATEGY
The emotional captivity of storytelling plus the lucidity of research. It’s the formula for optimizing brands. For over 15 years, Sam has used actionable insights and robust strategies to help propel client brands and companies. Whether it’s brand development for Coca-Cola, digital strategy for Krispy Kreme, creative development for Sara Lee, or thought leadership for GE, he has optimized some of the world’s most recognizable brands. Sam holds a Psychology degree from Wake Forest University and a MBA from Winthrop University.
SCOTT LIVINGSTON | DIR. OF TECHNOLOGY
Scott’s been making digital things for over 20 years. An expert in UI and UX Design and conversion strategy, he’s our go-to developer when clients want to take their websites, branded microsites, landing pages and targeted email campaigns to the next level.
Scott is a rarity in the IT field. He understands business and business problems, and loves the challenge of providing solutions. It’s why his expertise has benefitted a variety of companies – Capital One, Verizon, Chili’s and Kay Jewelers – to name a few.
JEFF WINNER | DIRECTOR & PRODUCER
Jeff is an expert story teller and award winning filmmaker. He works closely with our clients to help them communicate and connect with their audience through compelling video content. Jeff has over 25 years of experience creating smart, emotional, funny and unscripted content for film, TV and digital.
WHY WORK WITH US?
OUR REPUTATION: Since opening the doors in 2008, 100% of our business has come from referrals. We’ve never made a sales call.
NO LAYERS: When you hire New Uniform you won’t get a revolving door of Account Managers, Project Coordinators, and Creatives. Instead, you can rely on one team. Us.
DETAILS & DEADLINES: Consider us “Type A Creatives.” Every detail matters and when it comes to deadlines, we hit them, every time.
AWARDS: We didn’t start New Uniform to win trophies, but hey, we appreciate the recognition.